Digital screen advertising for retail stores & brands

Screens in malls, supermarkets and stores reach people who are already out shopping, often minutes from the till. Housing-society and roadside screens build awareness in the catchment around each store.

Quick answer

Screens in malls, supermarkets and stores reach people who are already out shopping, often minutes from the till. Housing-society and roadside screens build awareness in the catchment around each store. Pixelspot Connect lists 2,048 screens at these venues, priced from ₹32 to ₹1,48,999 per screen per day (median ₹98).

Active screens
2,048
Starting price
₹32/day
Median price
₹98/day
Est. cost per play
₹0.09
Avg. daily footfall
26,499

Screens and prices by venue type

Digital screen inventory and starting prices by venue type
Venue type Active screens Avg. daily footfall (owner-reported) Starting rate Est. cost per 12s play
Lift & Apartment 896 823 ₹55 / day ₹0.15 / play
Supermarket 396 1,835 ₹32 / day ₹0.09 / play
Roadside LED Hoarding 395 77,315 ₹670 / day ₹1.82 / play
Cinema & Theatre 268 3,278 ₹98 / day ₹0.27 / play
Mall 52 23,912 ₹110 / day ₹0.30 / play
Retail Store 33 1,250 ₹32 / day ₹0.09 / play
Road Junction 8 1,65,000 ₹130 / day ₹0.35 / play

How it works

Use screens inside or next to the mall or market where your store is, so the ad and the purchase are minutes apart.

Plan festive campaigns early; the weeks before Diwali and other festivals are the most booked.

Put the store location or a 'available at' line in every creative.

Screens that suit retail stores and consumer brands

Venue typeLive screensLowestMedianMiddle 50% of pricesHighest
Lift & Apartment896₹55/day₹55/day₹55 – ₹55₹99/day
Supermarket396₹32/day₹179/day₹179 – ₹179₹1,999/day
Roadside LED Hoarding389₹670/day₹6,670/day₹2,600 – ₹15,000₹1,00,000/day
Cinema & Theatre268₹98/day₹98/day₹98 – ₹238₹1,100/day
Mall52₹110/day₹3,333/day₹458 – ₹6,000₹21,999/day
Retail Store33₹32/day₹32/day₹32 – ₹32₹1,440/day
Road Junction8₹130/day₹4,500/day₹1,500 – ₹13,750₹1,48,999/day

Where these screens are

CityScreensFromMedian
Bengaluru341₹32/day₹179/day
Delhi233₹55/day₹55/day
Gurugram153₹55/day₹55/day
Chennai138₹32/day₹2,600/day
Mumbai114₹98/day₹99/day
Ghaziabad108₹55/day₹55/day
Ahmedabad107₹66/day₹66/day
Noida97₹55/day₹55/day
Greater Noida66₹55/day₹55/day
Faridabad56₹55/day₹55/day
Vadodara55₹66/day₹66/day
Hyderabad43₹32/day₹179/day
Pune32₹98/day₹179/day
Kolkata30₹98/day₹179/day
Lucknow29₹98/day₹257/day

Other industries

Plan your campaign

Frequently asked questions

Which screens work best for retail advertising?

Mall, supermarket and in-store screens for shoppers close to purchase, plus housing-society and roadside screens around each store for awareness.

Can I run one campaign across several cities?

Yes. Add screens from any number of cities to one campaign on Pixelspot Connect and book them together.

How much does screen advertising cost for retail stores and consumer brands?

On Pixelspot Connect the screens that suit retail stores and consumer brands cost ₹32–₹1,48,999 per screen per day, with a median of ₹98. A campaign costs the daily price × number of screens × days.

How do I book digital screen advertising on Pixelspot Connect?

Find screens on the Pixelspot map or city pages, choose your campaign dates, upload your ad creative and pay online. Screen owners approve each booking, and you get proof-of-play reports once the campaign runs.

Plan your DOOH campaign

Self-serve screen booking with transparent per-day pricing and proof-of-play reports.

Find these screens on the map